Best Email Marketing Software (Free & Paid)

what's up this is Simon back with another video and in this video we're going to talk about the five best email marketing softwares they're currently available choosing the wrong email marketing platform for your business could mean a ton of work down the line when you actually realize that you didn't choose the right one so make sure you actually watch this entire video because I'm going to be covering everything that you need to know about the five best email marketing software's so that you can make a decision and choose the right one for your specific business and all the providers I'm covering in this video will be listed down below in the description along with their pros and cons and some links to some free trials and free accounts that you can use to sign up for each of these platforms and try them out for yourself I'll also leave a link there to my free email marketing course where I teach you how to build an entire email marketing system step-by-step and if at some point of this video you have any questions about any of the providers that I'm covering in this video just leave them down below in the comment section and I'll get back to you as soon as possible so let's get right into it the first email marketing software that we're going to take a look at is get response this is the email marketing software that I personally use right now and that I also like to recommend to my audience you can actually use it as an all-in-one marketing platform because there are features like a landing page builder a funnel builder and a webinar solution so I decided to go with get response because they have an awesome automation tool they have great support and they have more tools and most other email marketing providers while at the same time being one of the cheapest options what I use most and get response is their email automation workflow feature that you can use to visually build your email sequences I've been using it for quite some time now and I still discover new ways how I can optimize my workflows with tags scoring and segmentation so that I can send people down different ways depending on how to interact with my emails that way I can make sure that I send people emails that they're actually interested in which increases my open rates and also helps with getting in the inbox instead of the spam folder I also really like their drag-and-drop editor which makes it really easy to create landing pages and create emails another reason I decided to go with get response is because they don't really have any restrictions when it comes to affiliate marketing so if you're in affiliate marketer and you want to promote affiliate products to your audience to your email subscribers then get response is a good choice they have a 30 day free trial so you can actually try out all the different features off get spawns for one month for free before deciding on a paid plan and just like with most other email marketing software's the price you pay per month will depend on how many contacts you have so the more contacts you have on your list the higher the price will be the basic plan of get response starts at $15 per month and it includes basic email marketing so newsletters autoresponders and landing pages I currently have the Plus plan which starts at $49 per month because it also includes the email automation workflow feature that I use to visually build my email sequences so like I said get responses what I personally use right now and I also like to recommend it to people because it's very easy to use and it has a ton of great features for a very good price so if you decide to go with get response for your email marketing solution you can check out my free email marketing course down below in the description with that course you can learn exactly how to set up your entire email marketing system within get response step-by-step another great email marketing software is active campaign I see many marketers use this software and they all seem to be very happy with it when it comes to email automation workflow based on user behavior active campaign is probably the best tool right now just like get response they also have a visual email automation workflow builder with tons of segmentation possibilities based on behavior actions social data or location another highlight of this platform is that you can actually send out text messages through active campaign when you have captured the phone numbers of your contacts active campaign also gets a lot of cool reviews when it comes to deliverability of their email servers having a go deliverability means that your emails will actually be seen by your subscribers because they will actually be delivered in the inbox that's probably the most important aspect of email marketing because when nobody finds your emails it doesn't really matter how good your emails actually are now active campaign currently offers a 14-day free trial to test out their service before choosing a page plan their service is generally a bit more expensive than the other email marketing providers but compared to get response you already gets the email automation workflow feature at their cheapest plan with the core features so I would recommend active campaign to people who have already some experience with email marketing and they want to build complex automations with a lot of segmentation options personally I might switch to active campaign in the future when some point I can't do something with get response in my email automations that I can only do with active campaign but so far that moment hasn't come yet so I'm still sticking to get response by the way you'll find free trials to all services I talked about in this video down below in the description the next email marketing software that you might want to check out is convertkit convert code is actually very popular among bloggers you can see on their website that their target audience are creators so bloggers youtubers or influencers their service is very easy to use they're known for having a very good support and they also come with a landing page filler and an email automation workflow builder compared to get response an active campaign convertkit might be a little bit easier to use but it doesn't come with as many advanced features like in-depth reporting and it also doesn't have as many design templates they are a relatively new company do so I assume they will continue to add new features in the coming years and keep on improving so if you're looking for an easy-to-use service and all you want to do is send out simple text emails convertkit might be the right choice for you so they have a free plan for up to 500 contacts and very basic email marketing and then they have a parade plan with all their features starting at $29 per month for up to a thousand subscribers and again like with most other providers the more contact to actually have on your list the more expensive the plan becomes by the way if you like this video so far and you're actually getting the information you were looking for let me know by giving this video a thumbs up and also let me know in the comments section if you're beginners are starting email marketing or if you've advanced and you're just looking for a new email marketing provider I'd love to hear what kind of providers you have been using so far let me know in the comments below ok next up on the list is a platform called send in blue this is a relatively new company with very affordable prices and a very attractive free plan and what's kind of special about them is that they actually charge for the amount of emails you send out as opposed to the number of contacts you have like most other email marketing providers do so with the free plan you can send out up to a three hundred emails per day which is okay if you don't have many contacts when you want to get rid of their daily sending limit you can upgrade to their Lite plan for $25 per month which sets you add a new limit of 40 thousand emails a month and with sin and blue you get all the standard features like email automation landing pages and signup forms and just like an active campaign you can even send out text messages to your contacts because of their special pricing this might be a good option for you if you don't plan to send out many emails but you still have a lot of subscribers so for example if all you want to do is send out a weekly newsletter to ten thousand email subscribers then you can actually do that with the $25 per month plan in send and LU but if you wanted to do that with get response or active campaign or convert kit you would have to pay more like a hundred dollars per month to have 10,000 contacts so in my opinion sending blue is a good option if you're on a lower budget but you still want to get some advanced features like automation segmentation or personalized emails if you want their landing page builder though you will have to operate at least through your premium plan which is $66 per month so if you absolutely need a landing page builder within your email marketing software then I recommend to go with one of the other four options in this video now let's move on to the final email marketing software on the list which is a mailer light so this might be the best option for you if you're a beginner and you don't have a lot of money to spend or you don't have any money to spend at all and you're just looking for a very easy to use and simple email marketing tool and you don't really care about complex automations they actually have a completely free plan allowing you to use almost all the features of mailer light as long as you stay below a thousand contacts and below 12,000 emails per month and once your list grows over a thousand subscribers they're probably still the cheapest option around what you get is basic email marketing landing pages and web forms along with some templates for those tools what you don't get with mailer light is advanced email automation and they also do like some features like advanced reporting spam checking or advanced segmentation also if you're on there free plan you don't get access to there 24/7 live chat support but again I think this is a very good option for beginners who just want to send out simple autoresponders and build simple landing pages and they don't have a big budget or no budget at all so those are in my opinion the 5 best in the marketing softwares that are currently available if you want to have some more information and you want to see an overview of all the 5 software's you can check the description down below you all to see an overview of all the pros and cons for each of these providers I'll also leave some links down below in the description that you can use to sign up for a free trial for each of these providers so that you can test out all of these software's for yourself and find out what is the best one for you some of these links might be affiliate links which means that if you eventually go ahead and pay for a premium plan or a paid plan then I might get a commission from these companies however at no additional cost for you and if you decide to go with get response for your email marketing solution which is - provided that I currently use make sure to check out my free email marketing course that you find down below in the description where I teach you step by step how to set up your email marketing system with and get response so after finishing that short course you'll have your landing page setup you'll have your all your list setup you will have your email setup and you'll have your email automation setup so again you'll find all of those resources down below in the description of this video so that's all I have for you today if you actually found this video helpful make sure to give it a thumbs up and also let me know in the comment section down below what in the marking software you decided to go for I'd love to get some feedback from you guys in the comment section below also if you're new to my channel make sure you hit the subscribe button and also the little notification belt next to the subscribe button so that you don't miss any new videos that I put out and with that being said thank you very much for watching and I look forward to seeing you in the next video [Music]